Beehiiv Review 2026: Should You Use It to Grow and Monetize Your Newsletter?

This Beehiiv review covers everything beginners need to know, from what the platform does, how the free plan works, how you can monetize, and whether it beats Substack for growing a newsletter from scratch.

Estimated Reading Time: 47 min
Beehiiv Review logo featuring a stylized beehive icon next to the text "beehiiv Review".
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One lesson I’ve learned over the years is that relying on a single traffic source is very risky.

A Google Core Update can cut your search traffic overnight. Social media platforms can reduce your reach without warning. If most of your audience comes from algorithms, you’re building on something you don’t control.

That’s why I’ve started paying much more attention to email.

When someone subscribes to your newsletter, you have a direct way to reach them whenever you publish something new. You’re not hoping an algorithm shows your content to the right people. You’re building a relationship with readers who have already chosen to hear from you.

That’s one reason newsletter platforms have become so popular, and Beehiiv is one of the names I keep seeing recommended by bloggers, creators, and online business owners.

In this Beehiiv review, I’ll show you what the platform offers, what the free plan actually includes, how you can monetize your newsletter, where Beehiiv performs well, where it falls short, and how it compares with Substack for someone starting from scratch.

If you’re thinking about launching a newsletter or moving from another platform, this review will help you decide if Beehiiv is the right fit for your goals.

Quick Verdict

Beehiiv is one of the best newsletter platforms available for creators who want to grow and monetize from day one. The free plan is genuinely usable, the built-in growth tools are rare at this price point, and the monetization options are more flexible than Substack. It is best suited for bloggers, content creators, affiliate marketers, and online income builders. If you are completely new to email marketing, it is one of the easiest platforms to start with today.

Ready to turn your newsletter into an online income stream? Start with Beehiiv today.

TL;DR

  • Beehiiv is a newsletter platform built specifically for creators who want to grow fast and earn from their list.
  • The free plan supports up to 2,500 subscribers with no monthly fee, which is genuinely strong for beginners.
  • Four monetization options are built in: ads, paid subscriptions, referrals, and a recommendations network.
  • Beehiiv beats Substack on analytics, customisation, and growth tools. Substack still wins on built-in discovery for new writers.

Recommended: 50+ Legit Ways to Make Extra Money Online in 2026 (Real Opportunities That Pay)

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Beehiiv Review: Quick Summary

CategoryVerdict
Overall Rating⭐⭐⭐⭐⭐ (4.8/5)
Best ForBloggers, newsletter creators, affiliate marketers, content creators, and anyone building an online audience.
Not Ideal ForE-commerce stores, businesses needing advanced CRM or complex marketing automation, and creators looking for an all-in-one business platform.
Free PlanYes. Supports up to 2,500 subscribers with unlimited email sends and core publishing features.
Starting PriceFree. Paid plans start at $49/month (or about $43/month billed annually).
Subscriber Limit (Free)Up to 2,500 subscribers.
Ease of UseExcellent. Beginner-friendly with very little technical setup required.
Newsletter EditorClean, distraction-free editor with support for images, embeds, buttons, and rich formatting.
Website IncludedYes. Every newsletter is published on its own hosted website with basic SEO features.
SEO FeaturesGood. Public newsletter pages can be indexed by Google, though not as powerful as a self-hosted WordPress website.
Monetization OptionsPaid subscriptions, Ad Network, Boosts, affiliate marketing, and the Beehiiv Affiliate Program.
Affiliate ProgramYes. Earn 50% recurring commission for the customer’s first 12 months on paid Beehiiv referrals.
Growth ToolsReferral Program, Recommendation Network, Boosts, signup forms, and email automations.
AnalyticsAdvanced subscriber, engagement, referral, and campaign analytics.
Podcast SupportYes. Publish and manage podcasts alongside your newsletter.
CustomizationGood. More flexible than Substack, though less customizable than a self-hosted WordPress site.
Biggest StrengthCombines newsletter publishing, audience growth, and monetization in one beginner-friendly platform.
Biggest DrawbackMany advanced features require a paid plan, and pricing increases as your subscriber base grows.
My RecommendationOne of the best newsletter platforms available for beginners who want to build an audience and turn it into long-term income.

What Is Beehiiv?

Beehiiv is a newsletter platform designed for creators who want to build, grow, and monetize an email audience. It was founded in 2021 by Tyler Denk and Benjamin Hargett, who previously worked at Morning Brew, one of the fastest-growing newsletter companies in the industry.

Beehiiv Review

That background helps explain why Beehiiv feels different from many other email platforms.

Instead of trying to serve every type of business, the founders built Beehiiv around the needs of newsletter creators. The goal was to make it easier to write newsletters, attract subscribers, grow an audience, and generate income without relying on several different tools.

In many ways, Beehiiv sits somewhere between Substack and Mailchimp. It offers more flexibility and growth features than Substack, while remaining much easier to learn than a traditional email marketing platform like Mailchimp.

Everything is managed from one dashboard. You can write and publish newsletters, manage subscribers, create a public website for your newsletter, track performance, use built-in growth tools, and access several monetization features without jumping between different platforms.

The platform has also grown quickly since its launch. According to Beehiiv, publishers on the platform sent more than 28 billion emails in 2025 and reached nearly 255 million unique readers. Those numbers don’t automatically make Beehiiv the right choice for everyone, but they do show that the platform has moved well beyond being a new startup and is now used by a large number of newsletter creators.

Recommended: How to Start Building an Email List From Zero (And Why You Should Start Today)

Key Features That Make Beehiiv Stand Out

The Newsletter Builder

The first thing I noticed about Beehiiv was how enjoyable it is to write in.

The editor is clean, fast, and free from unnecessary distractions. If you’ve used Notion or any modern writing app, the experience will feel familiar almost immediately. You can add images, buttons, dividers, videos, embeds, and other content without touching a single line of code. Everything feels intuitive, even if you’ve never used a newsletter platform before.

Another feature I like is that every newsletter you publish automatically gets its own public web page. Instead of existing only in your subscribers’ inboxes, your content is also available online, making it easier to share on social media and giving your newsletters the opportunity to appear in Google search results over time.

The Referral Program

This is one feature that genuinely sets Beehiiv apart from many other newsletter platforms.

Beehiiv includes a built-in referral program that lets your subscribers invite other people to join your newsletter. In return, you can reward them with something valuable, such as a free ebook, exclusive content, bonus newsletters, or one of your digital products.

Beehiiv’s Referral Program

Word of mouth has always been one of the most effective ways to grow an audience. What I like here is that Beehiiv gives you the tools to encourage those referrals without paying for another service or trying to piece together different plugins.

If your readers enjoy your content, they can become part of your growth strategy almost automatically.

The Recommendation Network

Another feature that caught my attention is Beehiiv’s recommendation network.

Beehiiv's Recommendations

When someone subscribes to your newsletter, Beehiiv can recommend other newsletters they may find interesting. In return, other creators can recommend your newsletter to their own subscribers if your topics are a good fit.

That creates a steady flow of highly relevant subscribers instead of random traffic. Since recommendations come from newsletters readers already trust, the subscribers you gain often arrive with a much higher level of interest than someone who simply clicked on an advertisement.

For new creators, this can become one of the easiest ways to grow consistently without relying entirely on paid promotion.

The Ad Network

Beehiiv also includes its own advertising marketplace, making it possible to earn money directly from your newsletter.

Beehiiv’s built-in Ad Network

As your publication grows, you can become eligible for sponsorship opportunities from brands looking to reach engaged newsletter audiences. Depending on the campaign, publishers are paid a fixed amount or based on clicks generated through the advertisement.

One thing I appreciate is that Beehiiv doesn’t make monetization feel like something reserved only for creators with massive audiences. While larger newsletters naturally attract higher-paying sponsorships, smaller publications can also begin receiving opportunities as they continue growing.

Paid Subscriptions

If you want to earn directly from your readers, Beehiiv makes that process surprisingly simple.

You can offer both free and paid subscriptions from the same publication. Free subscribers receive your regular newsletters, while paid members can access exclusive articles, premium newsletters, bonus resources, or any content you decide to reserve for subscribers.

Beehiiv takes care of the payment processing, subscriber management, and access controls behind the scenes. That means you can focus on creating valuable content instead of worrying about the technical side of running a paid newsletter.

Analytics

Good decisions come from good data, and Beehiiv gives you plenty of it.

Its analytics dashboard goes well beyond basic subscriber counts. You can monitor open rates, click rates, subscriber growth, traffic sources, referral performance, and see which newsletters generate the strongest engagement over time.

Having access to this information makes it much easier to understand what your audience enjoys, identify patterns, and improve future newsletters based on real data instead of guesswork.

The Website and SEO Features

Every Beehiiv publication also comes with its own hosted website where your newsletter archive is published automatically.

That means every issue becomes a public webpage that readers can discover outside their inbox. Beehiiv also includes basic SEO settings, allowing search engines to index your content and potentially bring in new readers through organic search.

I wouldn’t choose Beehiiv over WordPress if SEO is your primary traffic strategy. WordPress still offers far more control and flexibility. But for creators who want their newsletters to attract readers beyond email, this built-in website adds real value and gives every newsletter another chance to be discovered over time.

Podcast Publishing

Beehiiv has also expanded beyond newsletters by adding podcast publishing.

Beehiiv's podcast feature

If you host a podcast or plan to start one, you can publish and manage your episodes directly from Beehiiv instead of using a separate platform. Your podcast and newsletter work together under the same brand, making it easier to grow both audiences at the same time.

This is especially useful if your content naturally fits both formats. For example, you can send a newsletter summarizing each episode, embed the audio directly into your emails, and encourage podcast listeners to join your newsletter for additional resources or exclusive content.

Not every creator needs this feature, but if you’re building a personal brand around written and audio content, having both in one platform simplifies your workflow and keeps your audience in one place.

Want to see how Beehiiv works? Sign up for a free account and test the platform for yourself.

How Easy Is Beehiiv to Use for a Complete Beginner?

If you’ve never used a newsletter platform before, Beehiiv is one of the easiest places to start.

Creating an account only takes a few minutes. Once you’re signed in, you’ll be asked to name your publication, write a short description, upload a logo if you have one, and customize a few basic settings. After that, you’re ready to write and publish your first newsletter.

One thing I like is that Beehiiv doesn’t overwhelm you with dozens of settings the moment you log in. The dashboard is clean, well organized, and easy to navigate. Everything has its own place, whether you’re writing a newsletter, managing subscribers, checking your analytics, or exploring the platform’s growth and monetization features.

The writing experience is also straightforward. If you’ve ever used a word processor or a note-taking app like Notion, you’ll feel comfortable almost immediately. Most of the formatting tools are exactly where you’d expect them to be, so you can spend more time writing and less time figuring out how the editor works.

That doesn’t mean you’ll understand every feature on your first day.

Some of Beehiiv’s more advanced tools, such as automations, audience segmentation, and the referral program, take a little time to learn. They’re not overly technical, but you’ll probably spend some time reading the documentation or watching a few tutorials before you feel confident using them.

The good news is that Beehiiv has a well-organized help center, plenty of step-by-step guides, and an active creator community where you can usually find answers quickly. If you get stuck, you’re unlikely to be the first person to run into that problem.

Overall, I think Beehiiv strikes a nice balance. It’s simple enough that complete beginners can start publishing without frustration, while still offering enough advanced features to support you as your newsletter grows. That’s not something every newsletter platform manages to do well.

Beehiiv Pricing: What Do You Actually Get for Free?

Beehiiv Pricing

One of the biggest reasons Beehiiv has become so popular is its pricing.

A lot of email marketing platforms give you a free plan, but it’s often so limited that you have to upgrade almost immediately. Beehiiv takes a different approach. Its free plan is generous enough that many creators can build and grow a newsletter before they ever need to pay.

Here’s a closer look at what each plan offers.

Launch Plan (Free)

Beehiiv’s free plan is called the Launch plan, and it’s a solid starting point for anyone building their first newsletter.

Here’s what you get:

  • Up to 2,500 subscribers
  • Unlimited email sends
  • Up to 3 publications
  • A hosted website for your newsletter
  • Custom domain support
  • Campaign analytics
  • Recommendation Network
  • Link in Bio page
  • AI Website Builder
  • API access (excluding the Send API)

For a free plan, that’s actually very impressive. Many competitors limit you to a few hundred subscribers, restrict how many emails you can send, or lock important features behind a paywall. Beehiiv lets you build a real newsletter without charging a monthly fee.

Scale Plan

The Scale plan starts at $49 per month, or about $43 per month when billed annually. As your subscriber list grows, the monthly price increases based on the number of active subscribers.

Everything in Launch, plus:

  • Ad Network
  • Boosts Network
  • 0% platform fee on paid subscriptions
  • Digital products
  • Email automations
  • Surveys and polls
  • Advanced website analytics
  • Webhooks
  • Human support
  • Up to 3 team members

This is the plan where Beehiiv starts to feel like a complete newsletter business platform instead of simply a place to send emails.

Max Plan

The Max plan starts at $109 per month, or about $96 per month with annual billing. Like the Scale plan, pricing increases as your subscriber count grows.

Everything in Scale, plus:

  • Remove Beehiiv branding
  • Sponsorship Storefront
  • Audio newsletters
  • RSS to Send
  • Dynamic content
  • Appointment booking for digital products
  • Up to 10 publications
  • Unlimited team members
  • Priority support
  • Getty Images credits

This plan is designed for larger publications, media businesses, and creators managing multiple newsletters under one account.

Enterprise Plan

For publishers with more than 100,000 subscribers or more complex requirements, Beehiiv also offers an Enterprise plan with custom pricing.

Enterprise customers receive:

  • Concierge onboarding
  • Dedicated account manager
  • Dedicated IP addresses
  • Send API access
  • Custom publication limits
  • VIP support
  • Advanced deliverability reporting
  • Flexible billing options

Most beginners won’t need this plan, but it’s good to know Beehiiv can continue supporting your newsletter as it grows.

Is the Free Plan Enough?

For most beginners, I’d say yes.

If you’re starting your first newsletter, the Launch plan gives you more than enough room to learn the platform, publish consistently, and build your first few thousand subscribers. You don’t feel pressured to upgrade after sending a handful of emails, which isn’t something I can say about every email platform.

The Scale plan becomes worth considering once you’re approaching the subscriber limit or you’re ready to use features like automations, the referral program, the Ad Network, or paid subscriptions to grow faster and generate revenue.

My overall impression is that Beehiiv’s free plan isn’t just there to convince you to upgrade. It’s a genuinely useful plan that lets beginners build a real newsletter before spending any money. That’s one of the reasons Beehiiv continues to attract so many new creators.

How to Monetize Your Newsletter With Beehiiv

One of the biggest reasons creators choose Beehiiv is that it doesn’t stop at helping you send newsletters. It also gives you several ways to earn from the audience you build.

On many platforms, you have to connect different tools, install extra software, or rely on third-party services before you can start making money. Beehiiv brings most of those opportunities together in one place, which makes the process much simpler, especially for beginners.

Here are the main ways you can monetize your newsletter with Beehiiv.

1. Beehiiv Ad Network

One of Beehiiv’s standout features is its built-in Ad Network.

As your newsletter grows, you can become eligible to receive sponsorship opportunities directly through the platform. Instead of spending time reaching out to brands yourself, Beehiiv connects advertisers with newsletter creators whose audiences match their campaigns.

Beehiiv’s Direct Sponsorship

The exact requirements can vary depending on the quality of your newsletter and the campaigns available, but many creators begin seeing opportunities once they have built an engaged audience.

Advertisers typically pay based on the size and engagement of your newsletter. The better your open rates and reader engagement, the more valuable your publication becomes to brands. While you shouldn’t expect to replace a full-time income overnight, these sponsorships can become a steady source of revenue as your newsletter continues to grow.

What I like most is that the entire process is managed inside Beehiiv, so you don’t have to negotiate every sponsorship or chase advertisers on your own.

2. Paid Subscriptions

Beehiiv also makes it easy to charge readers for premium content.

You can create both free and paid membership tiers within the same publication. Free subscribers continue receiving your regular newsletters, while paid members gain access to exclusive articles, bonus newsletters, premium resources, community access, or any other benefits you decide to offer.

This model works particularly well once you’ve built trust with your audience. People rarely pay for a newsletter after reading one email, but if you’ve consistently delivered useful content over several months, many readers are happy to support work they already find valuable.

Another advantage is that Beehiiv doesn’t charge a platform fee on paid subscriptions. Unlike some competing platforms, your subscription revenue belongs to you, aside from the standard payment processing fees.

3. Affiliate Marketing

Affiliate marketing is another area where Beehiiv performs well, and there are actually two ways to earn from it.

The first is through Beehiiv’s own affiliate program. If someone signs up for a paid Beehiiv plan using your referral link, you earn a 50% recurring commission during the customer’s first 12 months. If your audience includes bloggers, creators, or business owners who want to launch a newsletter, this can become a reliable source of recurring income.

Beehiiv partner program tiers display unlock requirements and benefits for Bronze, Silver, and Gold levels.

The second is by promoting your own affiliate products inside your newsletter. Beehiiv doesn’t restrict affiliate links, so you can naturally recommend tools and services you genuinely use and trust. Since your subscribers have already chosen to hear from you, those recommendations often feel more authentic than they would in a blog post or on social media.

Check out: How to Earn Extra Income Online with Affiliate Marketing: A Beginner’s Honest Guide

In my experience, email is one of the best channels for affiliate marketing because you’re speaking to people who already know your content. As they continue reading your newsletters, they become more familiar with your work and more likely to trust your recommendations when you share products that genuinely solve a problem.

That’s one reason I see newsletters as a natural extension of affiliate marketing rather than a separate strategy. Your blog might bring readers in through Google, but your newsletter gives you the opportunity to build an ongoing relationship. Over time, that trust makes your recommendations far more valuable than simply dropping affiliate links into content.

If you’re interested in building affiliate income this way, The H.E.A.R.T Funnel Formula shows the exact framework I use to introduce affiliate recommendations naturally without making readers feel like they’re constantly being sold to.

Recommended: How to Start Affiliate Marketing for Beginners: A Complete Step-by-Step Guide

4. Boosts

Another feature I really like is Boosts.

Boosts allows you to earn money simply by recommending other newsletters during your subscriber signup process.

Here’s how it works.

When someone subscribes to your newsletter, Beehiiv can display one or more recommended newsletters that might interest them. If the subscriber joins one of those newsletters, the publisher pays you a referral fee.

The amount varies depending on the campaign, but many publishers pay anywhere from $1 to $3 for each qualified subscriber they receive.

What makes Boosts appealing is how little work it requires after the initial setup. You don’t need to write additional content or actively promote anything inside your newsletters. Once it’s configured, it quietly generates additional income whenever new subscribers join your list.

It’s not likely to become your biggest income source on its own, but as your audience grows, those referral payments can add up surprisingly quickly.

If your goal is to turn a newsletter into an income stream, Beehiiv is worth trying. Get started here.

Recommended: 8 Easy Passive Income Ideas for Beginners With No Money (Honest Guide for 2026)

Beehiiv vs Substack: Which One Should You Choose?

Logomark comparison of a white beehiiv icon on a purple gradient against a blue "VS" text and an Substack icon.

If you’ve narrowed your options down to Beehiiv and Substack, you’re not alone. These are two of the most popular newsletter platforms today, but they’re built with slightly different creators in mind.

I’ve spent time using both, and the biggest differences aren’t always the ones listed on the pricing pages. They come down to how you plan to grow, monetize, and manage your newsletter over the long term.

Subscriber Ownership

Both Beehiiv and Substack let you export your subscriber list whenever you want, so you’re not locked into either platform.

The difference is in how each platform encourages you to grow.

Substack is built around its own ecosystem. Features like Recommendations and Notes help creators discover each other and grow within the Substack community. Those tools work well, but they also make your growth more closely tied to the platform itself.

Beehiiv takes a different approach. It gives you the tools to grow your own publication while keeping your audience independent of the platform. If you ever decide to move elsewhere, the transition is generally much easier because your growth isn’t built around a single ecosystem.

Revenue Share

This is one of the biggest practical differences.

Substack keeps 10% of every paid subscription you earn, in addition to standard payment processing fees. That model works well for creators who don’t want a monthly bill, but the percentage becomes more noticeable as your newsletter grows.

Beehiiv takes a different approach.

It charges a monthly subscription for its paid plans, but it doesn’t take a percentage of your paid newsletter revenue. Once your newsletter starts generating consistent income, that can leave considerably more money in your pocket over the long term.

Growth Tools

Both platforms help you grow, but they do it in very different ways.

Beehiiv includes a built-in referral program, the Recommendation Network, Boosts, automations, and several other growth features designed to help you steadily increase your subscriber count.

Substack focuses more on community discovery. Features like Notes and Recommendations make it easier for writers to find readers inside the Substack network, almost like a built-in social platform.

Neither approach is better for everyone.

If you write about business, marketing, online income, technology, or other niche subjects, I think Beehiiv’s referral-based growth tools are generally more effective.

If you publish personal essays, opinion pieces, culture, or journalism, Substack’s community-driven discovery can work extremely well.

Analytics

Analytics is another area where Beehiiv pulls ahead.

Beehiiv gives you much deeper insights into your newsletter’s performance, including subscriber growth, traffic sources, engagement, click rates, referral performance, and other metrics that help you understand what’s actually working.

Substack covers the basics, but it doesn’t provide the same depth of reporting. If you’re someone who likes making decisions based on data instead of guesswork, Beehiiv gives you far more information to work with.

Customization

Beehiiv also gives you more control over how your publication looks and functions.

You can customize your newsletter design, website, signup forms, branding, and several parts of the reader experience without much effort.

Substack keeps things intentionally simple. That’s great if you want to start writing immediately, but it also means you have fewer options to personalize your publication as your brand grows.

My Honest Take

If your goal is simply to write and build an audience around your ideas, Substack is still an excellent platform. Its community is active, its interface is simple, and it’s easy to start publishing within minutes.

But if you’re thinking beyond publishing, if you want to build an email list, promote affiliate products, attract sponsorships, sell digital products, or eventually turn your newsletter into part of a larger online business, I think Beehiiv offers much more room to grow.

For most beginners reading this review, Beehiiv would be my recommendation. It gives you the tools to start small while also supporting you as your newsletter grows into something much bigger.

Beehiiv Pros and Cons

No newsletter platform is perfect, and Beehiiv is no exception. After using the platform and comparing it with other popular options, these are the biggest strengths and weaknesses I think beginners should know before signing up.

ProsCons
Generous free plan with up to 2,500 subscribers and unlimited email sends.A custom domain requires a paid plan.
Four built in monetization options, including Ads, Boosts, paid subscriptions, and affiliate marketing.Some advanced features are only available on higher tier plans.
Keeps 0% of your paid subscription revenue.The Ad Network becomes much more valuable once you’ve built an engaged audience.
Excellent analytics that help you understand subscriber growth and engagement.It isn’t designed for businesses that need advanced CRM features or complex email automations.
Built in referral program, Recommendation Network, and Boosts help you grow faster without extra tools.Writers who depend on built in audience discovery may find Substack stronger in that area.
Clean, fast editor that is easy for beginners to learn.Pricing increases as your subscriber list grows.
Every newsletter automatically gets a public website with basic SEO support.It doesn’t offer the same level of website customization as a self hosted WordPress site.
Regular product updates and new features show the platform is actively improving.Learning advanced features like automations and referrals takes a little time.

Think Beehiiv is the right fit? Create your account today and start growing your audience.

Who Is Beehiiv Best For?

Beehiiv isn’t the right platform for everyone, but it does fit certain types of creators extremely well. If you fall into one of the groups below, there’s a good chance you’ll get a lot of value from it.

Bloggers and content creators. If you already have a blog or plan to start one, Beehiiv makes it easy to build an email list alongside your website. Instead of relying entirely on Google or social media for traffic, you can build a direct relationship with your readers and keep bringing them back whenever you publish something new.

Affiliate marketers. Beehiiv is a great fit if you recommend products as part of your content strategy. Over time, your newsletter helps you build trust with subscribers, making your affiliate recommendations feel more natural and often convert better than they would through a blog post or social media alone.

Complete beginners. If you’re launching your very first newsletter, Beehiiv gives you plenty of room to learn without feeling overwhelmed. The free plan is generous, the interface is easy to navigate, and you won’t need to switch platforms the moment your audience starts growing.

People building an online income. If your goal is to create multiple income streams, Beehiiv gives you several options under one roof. You can earn through sponsorships, paid subscriptions, affiliate marketing, and the Boosts program without stitching together a collection of different tools.

Anyone building a niche newsletter. If you’re creating content around a topic you know well, whether it’s personal finance, fitness, technology, travel, or another niche, Beehiiv gives you a platform that can grow with you. You can start with the free plan, build an audience, and add more advanced features as your newsletter becomes a real business.

Recommended: Best Blogging Platforms for Beginners: Which One Should You Actually Use?

Who Should Skip Beehiiv?

As much as I like Beehiiv, I wouldn’t recommend it to everyone. It was built for newsletter creators, not every type of online business. Depending on what you’re trying to achieve, another platform may be a better fit.

E-commerce businesses. If you run an online store and rely on abandoned cart emails, customer segmentation, product recommendations, and advanced automation, Beehiiv probably isn’t the platform you’re looking for. Tools like Omnisend and Moosend are built specifically for e-commerce and offer far more powerful features for selling physical products.

Writers who mainly want platform discovery. If your biggest goal is to publish articles and reach new readers through an existing community, Substack may be the stronger choice. Its Notes feature and built-in discovery network make it easier for writers to get noticed without having to build every subscriber from scratch.

Businesses that need advanced marketing automation. Companies running complex sales funnels, lead scoring, CRM integrations, and multi-step email campaigns will quickly outgrow Beehiiv. Platforms like ActiveCampaign or HubSpot are much better suited to businesses with more advanced marketing requirements.

Creators looking for an all-in-one business platform. If you want one tool to manage email marketing, landing pages, sales funnels, online courses, and digital product delivery, Beehiiv may feel too specialized. In that case, a platform like Systeme.io offers a more complete business solution, especially if you’re selling courses or digital products alongside your email list.

Beehiiv does one job exceptionally well: helping creators build, grow, and monetize newsletters. If that’s your main goal, it’s one of the best platforms available. If your business depends on features outside that focus, you’ll probably be happier with a platform designed for those specific needs.

You might also be interested: 12 Beginner Mistakes That Stop You From Making Money Online (And How to Fix Them)

Beehiiv Alternatives

Beehiiv is one of the best newsletter platforms I’ve used, but it isn’t the only option. The right choice depends on what you’re trying to build. If Beehiiv doesn’t quite match your needs, these alternatives are worth considering.

Substack

Substack is a great choice for writers who want the simplest possible way to start publishing. You can create an account, write your first newsletter, and begin building an audience within minutes. It also has a built-in community through features like Recommendations and Notes, which can help new writers get discovered.

The trade-off is flexibility. Substack takes 10% of your paid subscription revenue, offers fewer customization options, and doesn’t include the same growth and monetization tools that Beehiiv provides.

Best for: Writers, journalists, and creators who want to focus primarily on publishing and growing through the Substack community.

Moosend

Moosend is a traditional email marketing platform rather than a dedicated newsletter platform. It offers powerful automation, audience segmentation, landing pages, and professionally designed email templates that make it well suited for businesses.

If your goal is running automated email campaigns, nurturing leads, or managing customer journeys, Moosend gives you much more control than Beehiiv. On the other hand, it doesn’t offer the same creator-focused features like referral programs, Boosts, or the built-in Ad Network.

Best for: Small businesses and marketers who need advanced email automation rather than a creator-focused newsletter platform.

Systeme.io

Systeme.io is designed as an all-in-one business platform. Along with email marketing, it includes landing pages, sales funnels, online course hosting, digital product delivery, affiliate program management, and website building.

It’s a much broader platform than Beehiiv, which means it’s ideal if your business revolves around selling products and managing an entire sales process. The downside is that the newsletter writing experience isn’t as polished, and it lacks many of the audience growth tools that make Beehiiv stand out.

Best for: Entrepreneurs, course creators, and digital product sellers who want to run most of their online business from a single platform.

Recommended: Best Tools to Start Earning Online for Beginners (Personally Used and Tested)

Key Takeaways

  • Beehiiv’s free plan is genuinely usable. Up to 2,500 subscribers, unlimited sends, and access to the recommendation network means you can grow a real audience before spending a cent.
  • The monetization options set it apart. Ad network, paid subscriptions, affiliate-friendly content, and Boosts give you four income paths from one platform.
  • Beehiiv beats Substack on business features. Better analytics, more customisation, no revenue cut, and stronger growth tools make it the smarter choice for income-focused creators.
  • The email list you build is yours. Unlike social media followers, your Beehiiv subscribers belong to you and can be exported at any time.

Join thousands of creators using Beehiiv to build and monetize their newsletters. Start with a free account today.

Final Verdict

After spending time using Beehiiv and looking closely at what it offers, I can comfortably recommend it to most beginners.

If your goal is to build a newsletter, grow an email list, and eventually turn that audience into an income stream, Beehiiv gives you almost everything you need to get started.

The free plan is generous enough that you can learn the platform, publish consistently, and grow your first few thousand subscribers without spending any money. As your audience grows, the built-in tools for referrals, sponsorships, paid subscriptions, and affiliate marketing make it much easier to monetize than many competing platforms.

That doesn’t mean Beehiiv is perfect.

The paid plans become more expensive as your subscriber list grows, and some of the platform’s best features are only available once you upgrade. If you need advanced marketing automation, a full CRM, or an all-in-one business platform, there are better options available.

Even so, I think Beehiiv gets the fundamentals right.

Building an email list is one of the few online assets you truly own. Search rankings change. Social media algorithms change. An engaged list of subscribers is something you can continue building on year after year, regardless of what happens on other platforms.

If you’re still on the fence, my advice is simple.

Start with the free plan. Publish your first newsletter. Learn what your audience enjoys reading, then build from there. If Beehiiv continues to meet your needs, upgrading later will feel like a natural step instead of a gamble.

If you’re serious about growing an email list and earning from it, Beehiiv is one of the best platforms to consider. Click here to create your free account.

Frequently asked Questions

Is Beehiiv good for complete beginners with no audience?

Yes. Beehiiv is one of the most beginner-friendly newsletter platforms available. The free plan has no subscriber limit restrictions until you reach 2,500, the editor is clean and easy to use, and the setup takes about fifteen minutes. You do not need an existing audience to get started. The built-in recommendation network helps you grow your list from zero through organic referrals from other newsletters.

What is the Beehiiv free plan and what does it include?

Beehiiv’s free Launch plan includes up to 2,500 subscribers, unlimited email sends, a hosted web page for your newsletter, a custom signup page, access to the recommendation network, and basic analytics. There is no monthly fee and Beehiiv takes no percentage of any revenue you earn. It is one of the most generous free plans in the newsletter category and is sufficient for most beginners for their first year of building.

How does Beehiiv make money for newsletter creators?

Beehiiv offers four ways to monetize a newsletter. The ad network connects you with brands who pay to be featured in your issues. Paid subscriptions let you charge readers for premium content directly through the platform. Affiliate links can be included freely in your newsletter content. And the Boosts feature lets you earn money by recommending other newsletters to your subscribers at a per-signup rate set by the other newsletter owner.

Is Beehiiv better than Substack for beginners?

For beginners focused on growing and monetizing a newsletter as an income stream, Beehiiv is the better choice. It offers stronger analytics, more customisation, built-in referral and recommendation tools, and takes zero percentage of paid subscription revenue compared to Substack’s 10% cut. Substack has a stronger built-in community for writers in popular categories like politics and culture. For online income builders and niche content creators, Beehiiv wins.

Can I move my newsletter to Beehiiv from another platform?

Yes. Beehiiv allows you to import subscribers from other platforms including Substack, Mailchimp, and ConvertKit. The migration process involves exporting your subscriber list as a CSV file from your current platform and importing it into Beehiiv. Your existing subscribers can continue receiving your newsletter without needing to re-subscribe. It is one of the more straightforward platform migrations available.

How many subscribers do I need before I can earn money on Beehiiv?

You can earn money on Beehiiv from your very first subscriber through affiliate links included in your newsletter content. The ad network typically becomes accessible once you have around 1,000 engaged subscribers, though the quality of your audience and your open rate matter as much as the raw number. Paid subscriptions can be enabled at any subscriber count. The Boosts recommendation earning feature is available once your account is established and active.

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